Step-by-Step Video Blueprint for Your Small Business
Turn your smartphone into a powerful marketing tool with a simple, step-by-step blueprint for creating videos that grow your small business.
Learn how to plan, shoot, edit, and market high-quality videos that attract customers and grow your small business—without expensive gear, complicated software, or prior experience.
Develop a clear video strategy, set goals, and create content your audience will love.
Master lighting, sound, and composition to create professional-looking videos.
Overcome nerves and present your brand with clarity and authenticity.
Learn simple, effective editing techniques to polish your videos without frustration.
Optimize for social media, SEO, and email marketing to maximize reach.
Use proven strategies to convert video engagement into sales and business growth.
Get a sneak peek at what you'll learn when you enroll.
Lesson 1.1: Start Your Video Marketing Journey
FREE PREVIEWLesson 1.2: Master the Basics: Understanding Video Marketing
FREE PREVIEWLesson 1.3: Drive Engagement and Conversions with Video Marketing
FREE PREVIEWFREE DOWNLOAD: DIY Video Marketing: Quick-Start Blueprint
Assignment: Introduce Yourself
Lesson 2.1: Understand Your Audience: Foundation for Effective Marketing
FREE PREVIEWLesson 2.2: Demographics vs. Psychographics: Know Your Audience
FREE PREVIEWLesson 2.3: Master the Buyer’s Journey: Create Targeted Video Content
FREE PREVIEWLesson 2.4: Create Detailed Audience Personas for Targeted Marketing
Quiz: Identify Your Target Audience
Lesson 3.1: Set SMART Goals: Build a Strong Marketing Strategy
Lesson 3.2: Choose the Right Video Type for Your Marketing Goals
Lesson 3.2: Walkthrough: Video Types with Examples
Lesson 3.3: Choose the Best Storytelling Technique for Your Video
Lesson 3.3: Walkthrough: Storytelling Techniques with Examples
Lesson 3.4: Optimize Video Length to Maximize Viewer Engagement
Lesson 3.5: Smart Budgeting for Video Marketing
Quiz: Build Your Video Marketing Strategy
Lesson 4.1: Introduction to Pre-Production: Plan for Success
Lesson 4.2: Master Storytelling: Captivate Your Audience with Compelling Stories
Lesson 4.3: Craft Your Brand Story: Connect with Your Audience
Assignment: Share Your Brand Story
Lesson 4.4: Scriptwriting Essentials: Create Effective Video Scripts
Lesson 4.4: Walkthrough: How To Fill Out An A/V Script
Lesson 4.5: Choose the Perfect Filming Location: Key Factors to Consider
Lesson 4.6: Create a Shot List: Essential Tool for Organized Filming
Lesson 4.7: Develop a Storyboard: Visualize Your Video
Lesson 4.7: Walkthrough: How To Fill Out A Storyboard
Lesson 4.8: Assemble Your Cast and Crew: Roles, Recruitment, and Management
Quiz: Master Pre-Production: Step-By-Step Guide
Lesson 5.1: Introduction to Production: Execute Your Plan
Lesson 5.2: Prepare for Your Shoot: Essential Pre-Filming Checklist
Lesson 5.3: Smartphone Filming: Essential Tips and Settings for Quality Video
Lesson 5.4: Capture Smooth Footage: Smartphone Techniques and Accessories
Lesson 5.4: Walkthrough: Capture High-Quality Video with Your Smartphone
Lesson 5.5: Record High-Quality Audio: Tips and Techniques for Clear Sound
Lesson 5.6: Shot Types and Composition: Framing Techniques for Better Videos
Lesson 5.7: Master Video Lighting Basics for Professional Results
Lesson 5.8: Feel Confident on Camera: Tips for Professional Presentation
Resource: Smartphone Video Equipment Guide
Quiz: Master Production: Step-By-Step Guide
Lesson 6.1: Introduction to Post-Production: Crafting Your Video
Lesson 6.2: Organize Your Footage for Efficient Editing
Lesson 6.3: Best Video Editing Tools for Every Skill Level
Resource: Recommended Video Editing Tools
Lesson 6.4: Basic Video Editing: Steps for Beginners
Quiz: Master Post-Production: Step-By-Step Guide
Meet Your Guide
Hi, I’m Brandon—a fellow small business owner, founder of Pixelab Studios, and creator of Pixelab Academy.
When I started my business in 2015, I knew video was a game-changer, but I quickly saw how intimidating it was for small businesses without big budgets or marketing teams.
That’s when I made it my mission to demystify video marketing.
For over a decade, I’ve helped businesses—big and small—create story-driven videos that attract, engage, and convert. Now, I’m sharing everything I’ve learned in a simple, step-by-step blueprint so you can create videos that work—without the stress.
If you’re ready to finally make video marketing work for your business, I’m here to guide you every step of the way.
Create videos that attract customers and grow your business—without expensive gear or tech overwhelm.
Instant access. No recurring fees. Start creating videos today!
Try the course risk-free for 14 days! If it’s not right for you, we’ll refund you—no questions asked. We believe you’ll love it, but your satisfaction is our priority.
If you've got questions, we've got answers!
This course is designed for small business owners, entrepreneurs, marketing professionals, and anyone interested in learning effective video marketing strategies to boost sales and engagement.
No prior experience is needed. This course is tailored for beginners and provides step-by-step guidance throughout the entire video marketing process.
You can start with just your smartphone! The course is designed around the idea that you can film everything you need using only your smartphone. If you decide to upgrade, we've included a handy equipment list for you.
The course offers helpful guides, resources, and detailed case studies of successful video marketing campaigns to enhance your learning experience.
This course is specifically tailored for small businesses and beginners, providing actionable insights and proven strategies. It covers every aspect of video marketing in a comprehensive manner and includes real-world applications and case studies.
Great question! Unlike scattered YouTube videos, this course follows a structured, step-by-step process to help you go from zero to confident video creator—fast. No more wasting time searching for answers!
Once you enroll, you’ll get instant access to the course portal, where you can start learning immediately.
Absolutely! Our course platform is mobile-friendly, so you can access the lessons on your smartphone or tablet.
You can join our community of like-minded entrepreneurs and small business owners to share experiences and seek support. Additionally, you can reach out to us directly via email at [email protected], and we will be happy to answer your questions.
You don’t need a big budget, fancy equipment, or years of experience to make videos that grow your business.
All you need is a proven blueprint—and you’ll get that inside this course.
Join now and take the first step toward stress-free, effective video marketing.